There are always two stories at play in any transaction: the personal story someone has in their head and the story of the marketer. As the marketer, your story is, "I want people to buy my product …
Why we write
To some people, writing is an art form. They weave a narrative using beautiful language. To others it's a way of expressing pent up feelings. To me, writing is a form of teaching. It allows me …
Where should you invest?
Every day we can buy a lottery ticket. We have 24 hours in a day, and we can invest those hours however we want. Let's simplify and just think about the one or two hours that are your most productive. …