We talk about programs and impact, but for some reason we forget to talk to the people impacted by the program.
You could spend an hour explaining how it works, and it wouldn’t be as valuable as three minutes spent with a student from the program.
When young people are authentically engaged, and not scripted, they say magic things. They say honest things. But if they have had a good experience, it will come out in their remarks.
Don’t talk about the people. Invite the people to speak for themselves.