First, on a personal level.
Then for a whole team.
Then a group of people, a neighborhood, a city or more.
But first, one person needs to imagine a new reality. They need to challenge the norm and win. The need to create the new reality in which others can join them.
Once people get a taste, they can’t forget the feeling. It’s contagious.
They can’t help but tell their friends about an experience that changed the way they saw the world.
Changing the status quo for one person is like opening the doors to a magical revolution. The ripple effect should not be underestimated because you never know how far the impact will go.