We know that kids get less creative as they get older. Kindergarteners score much higher on creativity evaluations than fifth graders and fifth graders score much higher than tenth graders. I …
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Committing it to memory
I played a lot of basketball growing up, and this one thing would always happen. The coach would explain a complicated drill, then ask "do you all understand?" "Yes, coach." "Then you won't mess up …
Buyer’s rationale
We've heard of buyer's remorse. It's the regret you feel after purchasing something. But there's another side that is the force to overcome buyer's remorse. Let's call this buyer's rationale. To …
Passion won’t get you far without humility
You might like something a lot, but that doesn’t guarantee a ticket to success. You need to care enough that you're willing to fail and or take criticism in order to get better. Some people love to …
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Brian Chesky’s 11 Star Experience
This thought experiment from Brian Chesky helped shape Airbnb's magical customer experience. The idea is that most companies aim to deliver a 5 star experience to their customers. That's great, but …
Overuse injuries
When a pitcher throws too many pitches, he might tear a rotator cuff. If a tennis player hits too many serves, she might be sore in the morning. We're all familiar with the stories of athletes who …