Workout vs. Crossfit

If crossfit didn’t have a name, people wouldn’t care.

If someone had to tell their friend “hey do you want to go to this workout where you blah blah blah..” they wouldn’t listen.

But if you say “do you want to go to crossfit?”

Then we can talk.

The name carries weight even before it became a brand. Just the fact that it’s a new workout trend makes it interesting to people.

Words matter a lot. And your name is the first thing people will associate with what you do. Choose wisely.