Let’s attract people here

It’s a common narrative often promoted in cities that have seen better days. A group of people identify a need to attract new people to come to the city to revitalize it.

But the attraction of new people often comes at the expense of current residents.

What if we built up what we already have? What if we made people want to stay? What if we helped the people who already live here?

Unfortunately those solutions lack the inherent appeal of a new attraction. Those solutions are rooted in education, and social services to help people climb up the ladder. Before we build new buildings, let’s think about investing in the nascent human capital all around us.